Amazon PPC Management & Advertising Strategy

Turn Amazon Ad Spend Into Profitable Growth.

Performance-led Amazon PPC that improves traffic quality, conversion, and profitable growth.

Amazon Ads performance dashboard showing campaign growth, sales, search terms, and profitability metrics.

6+

Years Amazon marketplace experience

4

Global Markets

3

Core PPC Areas

Amazon PPCSponsored AdsKeyword StrategyListing SEOPromotionsReporting

One PPC system. Six growth levers.

PPC-centered services with only the adjacent levers that improve ad performance.

PPC Management

Amazon PPC Management

Hands-on management of Sponsored Products, Sponsored Brands, and Sponsored Display with one priority: profitable advertising growth. We continuously optimize campaign structure, bids, placements, budgets, keywords, product targeting, and search terms based on performance data.

Campaign structureBidsPlacementsSearch termsBudgetsScaling
Explore PPC Management
Amazon PPC management dashboard with campaign performance metrics.

Selected Work. Proven Outcomes.

Anonymized PPC work across launch, scale, rescue, and flip stages.

Upstout brand cover collage of festive Christmas home décor, wreaths, fireplace and gift scenes.
Launch & Scale

A Seasonal Product That

Stopped Being Seasonal

A Christmas-only launch built into year-round sales — $617,801 lifetime revenue and +160% growth in year five.

Pinailer brand cover collage of hitch pins in use with truck and boat, off-road Jeep and tractor scenes.
Launch, Scale & Flip

Three Variations.

One Six-Figure Exit.

Three variations on a limited budget, grown on retained profit — sold for $120,000+ with $1.24M lifetime revenue.

Blue Shoe Covers brand cover of PPE and protective gear in medical, painting and commercial cleaning settings.
Takeover & Scale

Revenue Doubled.

Profit Tripled.

We took over an established single-SKU account, rebuilt its advertising and its listing, and grew it into a diversified Amazon business — $3.5M in revenue under management, and a 2026 that beat all of 2025 in eight months.

State Tools brand cover collage of green industrial pipe-bending, lifting, and hydraulic press machinery on a factory floor.
New Channel Launch

From $541 a Month to

$132,000.

How an established offline supplier’s catalogue became a second sales channel doing $1.36M a year at a 26% net margin — built listing by listing, from nothing.

Sammary brand cover collage of a pastry chef decorating cupcakes beside plated cakes, tarts, cookies, and other desserts.
Launch & Recovery

Account Deactivated. Four Months of Zero Sales.

Then Seven Profitable Months.

A bulky, fee-heavy product, a listing rebuilt on a new account from zero, and what it took to get the range, the stock plan and the margin right.

Selected outcomes, Proven in market.

Launch & Scale

$1.8M

Amazon revenue a year

Industrial tools brand — Amazon launched from a limited channel and scaled over multiple years into roughly $1.8M in annual revenue.

Scaled with PPC

50%+

Core-brand revenue growth

Consumer goods brand — PPC rebuilt around keyword ownership and traffic quality, growing overall revenue by more than 50%.

Built to Flip

55–60K

Peak monthly revenue · brand flipped

Automotive hardware brand — launched lean, scaled seasonal demand to roughly 55K–60K/month in strong periods, then taken through a successful ownership transition.

Year-Round PPC Growth

Year-round

Christmas product, off-season presence

Seasonal décor brand — peak Christmas demand kept, with variations and disciplined PPC building a stronger year-round position.

New Channel Launch

$1.36M

Last-12-month Amazon revenue

Established offline supplier — Amazon channel built listing by listing from $541 in month one to a $1.36M annual run rate at a 26% net margin.

Launch & Recovery

+81%

Revenue · Jan–Aug 2026 vs 2025

Bulky multi-pack brand — account deactivated, four months of zero sales, then rebuilt to seven profitable months and +441% net profit year on year.

From messy PPC data to a clear advertising system.

Six steps from diagnosis to scalable PPC — in order, with no fluff.

  1. Audit the PPC

    We review campaigns, search terms, placements, Brand Analytics/SQP, listing relevance, promotions, and recent performance to find the real advertising bottlenecks.

  2. Set the targets

    We align on ACOS/TACOS, revenue, margin, launch, ranking, or seasonal goals so every PPC decision has a clear direction.

  3. Build the strategy

    We prioritize the highest-impact fixes and map campaign structure, keywords, bids, budgets, listing-support actions, and promotions into a practical roadmap.

  4. Execute & optimize

    We make the PPC changes, monitor performance, harvest search terms, refine targeting, and adjust bids, placements, budgets, and promotions as the data develops.

  5. Report what matters

    You get clear reporting on what changed, why performance moved, which queries are gaining or losing ground, and what we are doing next.

  6. Scale what works

    Once the advertising system is stable, we expand profitable keywords, ASIN targets, placements, and budgets without losing control of efficiency.

Built for growth. Profitable growth.

We came with a budget and a question — could Amazon work for us? Finding the product was Upstreek’s job. Five years on, what started as one Christmas season trades profitably all year.

Founder

Seasonal brand

★ 5.0on 08 Sep, 2026

We came with a limited budget and three variations. Upstreek reinvested every dollar we made, grew the brand to a six-figure exit, and still runs the advertising today.

Founder

Automotive brand

★ 5.0on 08 Mar, 2026

Upstreek has been our long-term Amazon PPC partner — clear communication, disciplined advertising strategy, and reliable performance focus month after month.

Tyler

CEO, Straighten Tools

★ 5.0on 12 Mar, 2026

Ready to make your Amazon growth more predictable?

Tell us what’s happening with your ads — we’ll identify the next best PPC move.

Contact Us